Follow us:
Cover Story enterprise strategy markets c'est la vie magazines subscribe catalist
 
Strategy
Total Pages: 8     Goto Page     
 1 2 3 4 5 6 7 8  
Aditi Saxena
PepsiCo’s Lay’s brand decided to shift its focus to a younger, perhaps less health-conscious, target audience.
Magazine | Feb 01, 2014
Outlook Business
Head, Apac sales, TAKE Solutions
Magazine | Feb 01, 2014
Is Uber’s surge-pricing an example of high-tech gouging? Or market efficiency?
Magazine | Feb 01, 2014
Vikas Kumar
PVR is adding screens and improving the cinema-going experience to retain its top multiplex operator title
Magazine | Jan 18, 2014
KevinJackie Freiberg
The right time to create a culture of innovation is when you’re in the lead
Magazine | Jan 18, 2014
Aditi Saxena
Remember “Catch ka koi match nahin”? It is now 100 per cent Woman ka Match sirf Catch
Magazine | Jan 18, 2014
Krishna Gopalan
SABMiller is banking on its spiced local brew to bolster sales
Magazine | Jan 18, 2014
Shabana Hussain
The DB Realty management is focusing on project execution to make a comeback. Will it be enough?
Magazine | Dec 21, 2013
Aditi Saxena
Garnier Men has roped in younger and fresh-faced Sushant Singh Rajput to hardsell its anti-pimple face wash AcnoFight.
Magazine | Dec 21, 2013
Outlook Business
CEO & MD, Metropolis Healthcare
Magazine | Dec 21, 2013
Steve Jones
Businesses built with passion have values that customers identify with
Magazine | Nov 23, 2013
Aditi Saxena
The latest ‘Mantastic’ campaign is the first Indianised version of the international campaign
Magazine | Nov 23, 2013
Outlook Business
Director, strategic expansion, UnitedHealth Group
Magazine | Nov 23, 2013
Himanshu Kakkar
Hero Motocorp’s five-year warranty scheme is yet to rev up the auto major’s sales
Magazine | Nov 23, 2013
N Mahalakshmi
On strategy, innovation and reinvention: 'The greatest barrier to innovation is success'
Magazine | Nov 23, 2013
Gabor George Burt
Companies need to be flexible to remain relevant in a changing environment
Magazine | Oct 26, 2013
Aditi Saxena
Going back to the 1989 classic ad jingle, “Joh biwi se kare pyaar, woh Prestige se kaise kare inkaar”
Magazine | Oct 26, 2013
Aditi Saxena
General manager, global solar business, Su-Kam Power Systems
Magazine | Oct 26, 2013
Mahithi Pillay
Who wins when an MNC pits itself against a huge unorganised sector in the middle of a slowdown?
Magazine | Oct 26, 2013
Vikas KumarShabana Hussain
Ballast-maker NTL Electronics has ambitions in the LED lighting space. Does it have what it takes to succeed?
Magazine | Oct 26, 2013