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Hardbound
Have You Read...
Leading Change by John P Kotter, published in 1996
COMMENTS PRINT
Hardbound
Provides a fresh perspective to the multitude of vexed issues related to the environment
Jayant Manglik
Hardbound
How is brand equity created and measured? And analysts’ ‘con’ calls
Outlook Business
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Leading Change
Author: John P Kotter
Published in: 1996

  • What’s it about: Leading Change popularised noted business writer John Kotter’s famed eight-step process for learning to deal with change. His ideas on dealing with change with an eye on positive outcomes are now widely followed.
  • Key takeaways: Apart from highlighting ways to deal with changing circumstances, which are a given in any business environment, Kotter also points out common mistakes managers make while implementing change.
  • Why read it now: Learning to deal with change and using changing circumstances to your advantage are skills that every professional needs to master. Kotter gives readers a path to success when confronted with change.
  • Quotable Quotes: In reality, even successful change efforts are messy and full of surprises. But just as a relatively simple vision is needed to guide people through a major change, so a vision of the change process can reduce the error rate.
COMMENTS PRINT
Hardbound
Provides a fresh perspective to the multitude of vexed issues related to the environment
Jayant Manglik
Hardbound
How is brand equity created and measured? And analysts’ ‘con’ calls
Outlook Business
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